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客戶關(guān)系管理系統(tǒng)的功能特點

作者:admin 來源:本站 發(fā)布時間:2017-08-14 18:08:47
濟(jì)南客戶管理系統(tǒng)的功能可以歸納為三個方面:市場營銷中的客戶關(guān)系管理、銷售過程中的客戶關(guān)系管理、客戶服務(wù)過程中的客戶關(guān)系管理。
The functions of Ji'nan customer management system can be summed up in three aspects: Customer Relationship Management in marketing, customer relationship management in sales process, and customer relationship management during customer service.
濟(jì)南客戶管理系統(tǒng)在市場營銷過程中,可有效幫助市場人員分析現(xiàn)有的目標(biāo)客戶群體,從而幫助市場人員進(jìn)行精確的市場投放??蛻絷P(guān)系管理也有效分析每一次市場活動的投入產(chǎn)出比,就可以統(tǒng)計出所有市場活動的效果報表。
Ji'nan customer management system in the marketing process, can effectively help the market personnel analysis of existing target customer groups, so as to help market personnel accurate market launch. Customer relationship management is also effective in analyzing the input output ratio of each market activity, and it can calculate the effect reports of all the market activities.

銷售是客戶關(guān)系管理系統(tǒng)中的主要組成部分,主要包括潛在客戶、客戶、聯(lián)系人、業(yè)務(wù)機(jī)會、訂單、回款單、報表統(tǒng)計圖等模塊。業(yè)務(wù)員通過記錄溝通內(nèi)容、建立日程安排、查詢預(yù)約提醒、快速瀏覽客戶數(shù)據(jù)有效縮短了工作時間,有效幫助管理人員提高整個公司的成單率、縮短銷售周期,從而實現(xiàn)效益的業(yè)務(wù)增長。
Sales is the main component of customer relationship management system, mainly including potential customers, customers, contacts, business opportunities, orders, cash collection, statements, statistical charts and other modules. The clerk by recording the content of communication, the establishment of the schedule, inquiry and appointment reminders, fast browsing customer data can effectively shorten the work time, effectively help managers improve the whole company into a single rate, shorten the sales cycle, in order to achieve the maximum benefit of business growth.
客戶服務(wù)主要是用于快速及時的獲得問題客戶的信息及客戶歷史問題記錄等,這樣可以有針對性并且的為客戶問題,提高客戶滿意度,提升企業(yè)形象。主要功能包括客戶反饋、方案、滿意度調(diào)查等功能。
Customer service is mainly used to timely obtain customer information and customer history records, it can be targeted and efficient for customers to solve problems, improve customer satisfaction, enhance the corporate image. The main functions include customer feedback, solutions, satisfaction surveys, and other functions.
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